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Northwestern University was founded in 1851, is located in Evanston, Illinois, near Chicago, scenic. It is located near the Lake Michigan famous American universities are considered the most elite of the Midwest's top universities, the top ten schools in the United States only a private school league. Compared to the same level of the eastern United States schools, more focus on practical teaching, more career-oriented education. westminster mall Northwestern University, including Arts and Sciences, School of Languages, Music, Medill School of Journalism, Maike McCormick School of Engineering and Applied Sciences, College of Education and Social Policy. westminster mall In this six Medill School of Journalism College westminster mall to the best, is recognized westminster mall as the nation's journalism school westminster mall in one of the best.
Medil vice president of Northwestern westminster mall University, director of the Center IMC famous brand experts, westminster mall public relations specialist. Was in Pennsylvania State University Business School. Research direction: marketing research, the impact of media technology on marketing communications, marketing communications, media, economy, digital technology, westminster mall database marketing, relationship westminster mall marketing, westminster mall employee engagement and other aspects. Kraft Foods and other companies as the company has done inhouse, many universities westminster mall every year to the Americas, Europe and Asia and corporate lectures. China will come to China to give lectures and marketing sector, entrepreneurs, academics exchanges. He mainly in marketing and management professor at Medill's curriculum, integrated marketing communications, media economics and technology, database marketing and marketing research.
Dr. statistically Northwestern University, the media focused on the integration of marketing experts westminster mall in the field of media studies in the field of integrated marketing, applied statistics, market research and media marketing and media and market westminster mall analysis, mainly engaged in business statistics and market westminster mall research science, customer communication management, data collection westminster mall of teaching science, and has been rated the best college professor westminster mall years. Love Demao Charterhouse Professor statistical models and applied to a large number of consumer data analysis, the success of the development of many Fortune westminster mall 500 companies important marketing strategy. Invited to many Chinese, westminster mall Asian and European universities as a visiting professor. In the past decade, a number of studies were published in major international journals, and a professor at Northwestern University's Kellogg School 博比卡尔德 granted co-authored "Kellogg's advertising and media" and "customer Relations Brand - integrated marketing of the Road "and" customer relationship management and brand "and other works.
1990, Randy Hlavac set up a marketing cooperative companies. Since its inception, the company's strategic mission is to help customers develop CRM and database marketing system designed to improve customer value, increase profitability of the market. Currently, the company, including senior integrated marketing westminster mall consultant and expert analysis westminster mall of customer westminster mall relationship management, data mining, database and network technology, as well as health and coverage enhancement system data. He served westminster mall as director of market research and consulting services in data mining and analysis Experian Römer group he founded. Prior to this, he Mutual Insurance westminster mall Company as an assistant vice president, director of analysis at Omaha, responsible for marketing, direct marketing services and technology research and development department. Randy has done a lot of speeches, trainer or the Direct Selling Association, a national database marketing center, and other members of the Chicago Association of Direct Marketing.
Integrated Marketing Communications (IMC) Center westminster mall research assistant professor specializing in consumer behavior to understand the meaning behind the consumer, and the significance of everyday life and social relations with the consumer and consumer habits. She believes that by understanding the understanding westminster mall of the (cultural content) and causes, businesses and institutions affecting their behavior can develop westminster mall and deliver more valuable products and services. Former media analysts CARMA International Studies, either. In CARMA, she helps clients westminster mall understand the media company's reputation. Qualitative insights using quantitative research methods to develop, she helps companies understand what critical information to media reports will affect corporate reputation. Presided over the completion of DraftFCB, Copa Airlines, Mandarin Oriental Hotel Group, Dow Chemical, Salesforce.com, Jack Morton, Adobe, American Red Cross, DSW, Yum, G2, Bonfire Communications, General Foods and other projects .
Instructor: Don Schultz?
Course Outline and revenue: For the growing popularity of content marketing and brand content westminster mall to provide consumers with the brand strategy-related information and entertainment has a macro understanding. westminster mall
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